Product-Driven Marketing & Design for SaaS & SMBs

A freelancer helping brands think about today’s issues by finding connections with their audience through user-centric design.

Targeted Solutions for Your Industry

Product-Centric Branding & Identity

Drive stronger brand recognition and loyalty by centering your identity around the unique value, design, and experience of your flagship products. With a product-centric approach, your brand stands out as authentic, memorable, and built to turn every customer interaction into lasting advocacy.

Pitch & Sales Collateral

Amplify your sales success with pitch and collateral materials that vividly showcase your product’s unique value and real-world impact through personalized, engaging, and visually consistent storytelling. This product-centric approach not only builds trust and credibility but also accelerates deals by turning every interaction into a compelling reason to buy.

UX/UI & Digital Product Design

Elevate your brand with seamless, intuitive digital experiences that put your product’s value front and center at every user interaction. With expertly crafted UX/UI design, your product not only stands out visually but creates lasting emotional connections that drive engagement, loyalty, and growth.

helping brands
with their...

I help established SMB’s and scaling startups launch, grow, and differentiate through strategic branding and UX-first design.

Strategy and Identity

Revitalizing Hell's Kitchen: A Pizzeria's Brand Renaissance

A dormant pizzeria awaited transformation in the heart of New York City’s iconic Hell’s Kitchen. This project challenged us to breathe new life into the establishment through a comprehensive branding overhaul.

Product Development

Honeycomb Software: Crafting Digital Experiences with Precision

Honeycomb Software is an innovative technology company developing digital products for startups and online businesses.

Visual Strategy

Untappd Beer Festival: Celebrating Craft Beer Culture in San Diego

In 2021, Untappd, the popular beer-focused social networking app, launched an ambitious two-day beer festival at Petco Park, home of the San Diego Padres. This event marked a significant milestone in the company’s commitment to engaging its vast user base of beer enthusiasts.

Visual Strategy

NBCUniversal Innovation Day 2018: Celebrating Creativity and Progress

NBCUniversal’s Innovation Day 2018 marked a significant shift in the event’s visual identity, moving beyond traditional corporate branding to create a distinctive and impactful experience.

Motion Graphics

INSP Network Branding: Elevating Family-Friendly Entertainment

INSP, a family-oriented television network, sought to strengthen its connection with viewers through a comprehensive branding exercise. These projects focused on reimagining the network’s visual identity while maintaining its core values of wholesome entertainment.

Visual Identity

Bold Conference: Empowering Future Ad Sales Professionals

BOLD, NBCUniversal’s initiative to foster diversity in advertising, hosted its second bi-annual connections event in New York City. This exclusive gathering needed a thoughtful and complete branding for conference.

Grow through Service

starter

20 Hrs of consulting

We help your team design the product – feedback & examples

Features

+ Over 15 years of our industry expertise

+ Guidance and improvement suggestions

+ Weekly product analysis

+ Guiding your in-house team members

+ Comprehensive reporting

Premium

35 Hrs of consulting

We do most of the designs and provide feedback

Features

+ Over 15 years of our industry expertise

+ Guidance and improvement suggestions

+ Weekly product analysis

+ Guiding your in-house team members

+ Comprehensive reporting

Growth

50 Hrs of consulting*

We do most of the designs and development

Features

+ Strategy Sessions

+ Exploration/Research

+ Prototype

+ 2 rounds of revisions

+ Visual Guidelines

+ Design System

Product Audits

* Those who sign up faster will keep their price for as long as they want to work with us. Pricing is subject to change based on project needs.

starter

24 Hr audit $2200

A quick analysis of your product with recommendations and a detailed report delivered within 24 hours.

Premium

72 HR Audit $4500

More in-depth analysis of your product with our expert recommendations, visual examples and a detailed report.

We're a focused approach

Focus on what matters and partner with solutions

Beckwith Creative specializes in helping you craft custom, measurable, and memorable products. We believe potent visuals complete your whole story and give the world an instantly recognizable symbol of your goals, values, and mission. Our mission is to help you be better represented through a guided process of strategizing, building, and managing branded materials. You’ll stand out in the marketplace by helping you craft compelling visuals and designs and provide a lasting impression on customers and clients.

Design phases

Discover

We align on product vision, target audiences, objectives, and KPIs.

Define

I deliver a tailored strategy roadmap that includes milestones, deliverables, and associated costs.

Design & Iterate

I share mood boards, wireframes, and branding options—collaboratively refining through feedback.

Deliver & Launch

Receive polished assets with complete documentation for easy implementation.

YOu're...

top of mind

When the work created evokes a feeling with your brand we all thrive. The pursuit of a higher visual standard through useful, well crafted, functional, and what just works systems is my focus. Through endless creative energy, it’s a natural push of focus towards projects that attracts attention and drives a response.

having a problem

What I’ve learned throughout my career, everything done revolves around the branding system. I design logo’s, visual identities, motion and graphics with effective listening skills and a solution based approach. Your questions are the focus and with experiences, the openness to new approaches, and skills foundationally rooted together we’ll find resonating solutions.

wanting process

Understanding your business needs is part of the process and together we’ll carefully plan a strategy all the while providing you with design solutions. From promotional and event materials to motion graphics, my focus is pointed towards the details all the while seeing the larger picture.

Content direction

It’s privilege to work with new clients and view each connection as a partnership. Let’s talk about your sale pitches, marketing collateral, or one off projects. Collectively let’s grab your content and make compelling materials for engaging conversation.

What they're saying....

"....designing powerhouse for our lean team at Next Glass and tackled a lot of different projects thrown his way with precision. From establishing refreshed brand guidelines and lead gen. focused digital ads to direct mail and video. I would love if our paths crossed again someday."

"...excelled with unique client creative requests, from quick-turn digital banner creations to skilled creative art direction. We have access to a number of creative designers but I always like working with Jamie because he does the best job against the tightest deadlines."

"...impressed our team and senior executives with his creativity, technical design skills and commitment to producing best-in class design work for our organization...elevated the quality of design work that our team provides to both our clients internally and externally..."

Product-Driven Marketing & Design for SaaS & SMBs

Targeted Solutions for Your Industry